With IPO due, Uber aims to be 'Amazon of transportation'

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Uber laid out its vision of a transformed world of personal mobility as it steered

toward a keenly anticipated stock market debut that will follow an initial public
offering of shares by US rideshare rival Lyft announced on Friday.
"Cars really were, for us, a kind of starting place," said transportation policy and research chief Andrew Salzberg at an Uber media event in Santa Monica, California.
"Once we've built this platform for mobility there are a whole host of business lines we can build beyond that."
The Southern California beach city was teeming with electric scooters and bicycles from Uber and rivals that may be checked out with a smartphone app.
"The idea that every time you walk outside there is this electric, fun-to-ride vehicle waiting to take you to your next destination is really incredible," said Nick Foley, head of product for Jump, the electric bike startup acquired by Uber.

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